Karen Selby Branding l Identity l Copy
Three Spires #LoveBiz Community
Contact: Karen Selby
Telephone: 07855833278 or 01283 762369
I help business owners or marketing departments within larger organisations that need support to ensure their brand and brand communications are on point, authentic, heard, identified, and remembered.
I’ve spent over 35 years in advertising, marketing and design with both mainstream advertising agencies and smaller boutique agencies but for more than half of my career as a freelancer and now an independent consultant. My experience means that I can provide the cross-over skills needed to take you through the process of branding from strategic thinking through to visual identity design and branded marketing collateral and content.
I provide 3 entry points of service for small business owners or larger businesses that need support with their brand communications:
Brand strategy and customer research: Establishing business aims, research with clients, staff and competitors, positioning, USP, key messaging, key visuals, logo and identity essentials.
Brand design & messaging: Extension to full visual identity and guidelines for all channels e.g. web, social, print and collateral tailored to your business.
Brand awareness: Development of creative campaign, on-brand copy and content for different media, awareness action plan for 3, 6 or 12 months, timings, costs, and platforms used.
I have an extensive portfolio of copywriting for B2B businesses including complete websites with SEO, blogs, brochures, specialist articles and social media content.
I have worked with start-ups and established businesses and can provide as much or as little support as you need depending on your circumstances. For a full credentials or to have an initial discovery session contact me using the details above.